A 50 Year Adventure in the Advertising Business

by: Ernest,W. Baker

A 50 Year Adventure in the Advertising Business
Author: Ernest,W. Baker

Publisher: Wayne State University Press

Deastore.com price (info) $ 32.06

Shipping Costs: 0€ FREE Shipping by Standard Mail Details

Format: Hardback

Publication date: 28 February 2000

Item  not available
At the moment this item is not available. You can add it to the wish list to control its status in the future
ISBN: 0814329101 ISBN 13: 9780814329108

A 50 Year Adventure in the Advertising Business by Ernest,W. Baker

Ernie Baker elaborates on his lifelong career in the world of advertising, and provides an insiders perspective on the business. His experiences range from very small local firms to some of the world's largest advertising agencies, where he worked for a multitude of clients. Top page

Complete description

In A 50-Year Adventure in the Advertising Business, Ernie Baker uses wit, amusing incidents, and personal anecdotes to illustrate his lifelong career in the fascinating and fast-paced world of advertising. His experience in the business ranging from very small local firms to the world's largest advertising agencies, Baker has worked on such accounts as Standard Federal Bank, Sanders, Stroh's, Detroit Baseball Club, Little Caesers Pizza, Bayer, Michigan Apples, and Vernor's Ginger Ale Bake has used his passion for selling and his accumulated knowledge to produce winning ad campaigns for a multitude of clients.

A 50-Year Adventure in the Advertising Business provides an insider's perspective on the business. Baker's firsthand account of advertising history and his sharp business sense make this an autobiography that will appeal to those involved in business as well as anyone interested in Michigan history. Top page

General info

Publisher & Imprint: Wayne State University Press

City: Detroit, MI

Pages: 250

More info: height 229 mm width 178 mm weight 975 gr thickness 20 mm

Top page

Age recommended: General/trade

Subject Indexing & Classification Dewey:(DC21) 659.1092 Library of Congress Subject: Advertising agencies

Departments: Advertising industry;

Record updated at: 31 May, 2014 time: 18:49


Add your comment

Add a review - Highlight this book to a friend

Please login or register to send your review

Top page
More title of this author More books from the same department

Buying in deastore.com
is safe!